Lionel Messi -New Brand Ambassador For Huawei

Huawei has announced that it has appointed FC Barcelona player Lionel Messi as its Global Brand Ambassador.
Chinese Company Huawei has signed Argentine and FC Barcelona football star player Lionel Messi as its latest global brand ambassador for a time period of two years.Huawei is now one of the top three smartphone manufacturers around the world.

The appointment comes as Huawei gears up for the launch of the Huawei P9 on 6 April 2016.
The announcement was made yesterday in Barcelona, Spain.
In recent years, Huawei has reached several partnerships with European athletes and organisations in an effort to expand its presence in Europe, including Norwegian Ski Federation, Robert Lewandowski from Polish national football team, Spanish Liga De FĂștbol Profesional (LFP) and England’s Arsenal Football Club.
Commenting on the partnership, Messi said: "You have to fight to reach your dream. You have to sacrifice and go all in, always looking forward to achieving greatness. The day you think there are no improvements to be made, you have to keep working to reach other achievements."

"Lionel Messi will help our brand to encourage people to focus, persevere and breakthrough. We both honour the path we walked to what we have achieved, and with each new challenge, we renew our commitment to find the path to success," says Kevin Ho, president of the handset business at the Huawei Consumer Business Group.

Tyrone Liu, CEO of the Huawei Consumer Business Group in Latin America, adds: "We are happy to announce our collaboration with an extraordinary individual who inspires people all over the world to pursue their dreams, to face challenges to become better with each day."

Some global media have been speculating that the deal will cost Huawei around five to six million euros annually. The exact figure is not disclosed by the company.

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